Who is this service for?
Businesses with a significant marketing requirement but no in-house procurement process.
Competitive tender management
- Understanding your business requirements through internal workshops
- Authoring of Request for Proposal (RFP) documents
- Authoring of website requirements documents
- Authoring assumptive persona documents
- Identification of 5 appropriate potential digital agency partners
- Pre-qualification of the 5 agencies through telephone interviews and site visits
- RFP to 5 agencies
- Aggressive schedule of events for RFP process
- Scoring written agency responses
- 2nd round 3-way pitch-day and scoring
- Contract award to best scoring digital agency based on written responses and pitch presentations
- Feedback to all participating digital agencies
With delivery of results in 4 to 12 weeks for any web project.
Case study for Snell Advanced Media